The Go Green EC team is young, passionate, and eager to help you cut your energy bills! We aim to bring fresh ideas and perspectives into the emerging green industry in Michigan. The plan is to reduce the energy use of every single home in Michigan, saving our state millions in energy-related costs while creating jobs at the same time! Sign up today! Read more about us below:

Adam Duke
Co-Founder, Director of Operations, BPI-Certified Home Energy Auditor

Adam founded Go Green Energy Consulting (GGEC) with Jacob Smith in Summer 2009.  In May 2010, he graduated with a Business Degree from the Broad School of Business at the Michigan State University, which he supplemented with courses in Alternative Energy Engineering Technology at Lansing Community College.

At MSU, he worked with a public policy institute, developing legislation and education for Michigan’s lawmakers and citizens. They specifically focused on showing policy makers that renewable energy incentives can have a positive impact on Michigan’s economy. In September 2008, he co-hosted an event at the State Capitol Building in Lansing to help urge our lawmakers to pass the renewable energy policy in Michigan. You can view footage of the speech at the bottom of the About Us page.

Adam first got involved with the new green economy after his family’s home burned down in 2006. Everyone was just fine and they decided to rebuild where the old house had been. At the time, he had a professor at MSU who helped introduce him to energy conservation, and he decided to work with the builder to make the new house as green as possible. The project was a major success, with his family happy about their new home and even happier about their low energy bills.

Since 2007, Adam has helped create and manage various green-focused websites. These include www.allgreenratings.com, a database of green logos and certifications, and www.constructivebuilding.com, an online database for green building materials. He also worked for a company in Canton that installs alternative energy systems, including solar water heaters and wind turbines.

Adam currently works full-time for GGEC, focused mainly on operations and management.

Jacob Smith
Co-Founder, Director of Sales & Marketing

Jacob helped found GGEC alongside Adam in Summer 2009. In May 2010, he graduated with a Bachelor’s of Business Administration from the Steven M. Ross School of Business at the University of Michigan, where he focused on marketing and social entrepreneurship.

From 2007-2010, Jacob’s passion for sustainable living inspired him to get involved with United 2 Heal, a nonprofit humanitarian aid organization based out of Ann Arbor, serving as the program’s President for his senior year. The program works to collect surplus medical supplies and equipment from American hospitals and send them to resource-poor hospitals abroad. Everyday across the US, thousands of tons of unused medical supplies are discarded, often ending up in landfills. U2H fights against this inefficiency by recycling usable supplies, eliminating a significant amount of potential waste from Michigan landfills while also helping those in need across the world.

Jacob works full-time for GGEC, mainly handling marketing and strategy efforts.

Ryan Fitzgerald
BPI-Certified Home Energy Auditor

Ryan is passionate about showing others how altering small aspects of their lives can generate positive outcomes, both environmentally and financially.  He graduated from Western Michigan University in 2006 with a Bachelor’s in Business Management. For the next two years, Ryan worked as a sales representative for a distribution company.  During that time, he became very aware of the amount of energy being used and the pollutants being produced from the mass consumption in our society.

After attending a Michigan Green Jobs Conference, Ryan decided that he wanted to make a change to positively impact the Earth.  This drove him to take a 300-hour training course through American Green Careers and obtain his BPI certification in order to become a Building Performance Analyst. Ryan’s love for energy conservation drives his everyday life and he’s ready to show you how easily you can save on your energy bills while reducing your energy usage!

With GGEC, Ryan acts as a home energy specialist, performing home energy audits and consulting upgrade methods.